What Is The Consequence Of An Invalid Click
An invalid click can get your account terminated instantly. When the publisher clicks on his own ads or entrusts someone to do so to raise the revenue it is termed as an invalid click. Advertisers have to pay for each click and Google doesn’t allow such malpractices. Google has deployed state of the art technology to monitor your site.
Web owners use robots or automated software to click on ads. In short, any unfair practice used to click on ads account for an invalid click.
Invalid clicks are unacceptable but also unnecessary. If your site has premium contents and content-sensitive ads then there is no need of resorting to such deceptive practices.
Controlling Your Adsense Account
You can control the advertisements that appear on your site. There are image ads, text ads, or a combination of both. You can choose what type of ad might run on your site or on different pages of your site. A combination of both text and image is recommended for best type of ads.
For the time being, you can’t find out your image ad click rate and text ad click rate separately. But you can compare your click rates on different sites. For instance, if you are running only image ads on one site and text ads on another, then you can see which site has the better click rate by setting up channels to track both sites. Apart from the type of ads there are more factors that affect an ad such as the content, the placement of the ads, and even color.
For specific instructions on how to enable or disable image ads refer to the Google Adsense Support Site. Just remember that it is all in your hands.